How We Improved Our Team Productivity by 40% Just in 1 Month

How We Improved Our Team Productivity by 40% Just in 1 Month

Being a part of a startup team is an amazing and instructive experience, not found in any other line of work or pastime. This combination of healthy chaos, inspiration, unstable hours and constantly changing the organization of work provides for an exciting job environment and does wonders to take you by the scruff of the neck and yank out of your comfort zone. No matter how much one likes it, it cannot last forever. It is tiring; it disrupts performance, in the long run, it implants many an unhealthy work habit.

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Working Link Building Methods to Use in 2016

Working Link Building Methods to Use in 2016

Over the last few years, the term “link building” has acquired a negative connotation in minds of many people. Link building methods are often associated with a black hat, spammy, mechanistic SEO techniques used by unscrupulous webmasters in their attempts to outwit the ever-changing Google algorithms.

However, it doesn’t change the fact that links still play an enormous role in search engine ranking – although the focus moved from quantity to quality. Which means that you still have to build links to successfully promote your website – but be clever about it. In this article you will find:

  • A round-up of legitimate, working, white-hat link building methods that work today and are likely to work in 2016;
  • Practical recommendations on their application;
  • Their drawbacks and what you should avoid about them.

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3 Tips on How to Create Mobile Ads That Do Not Annoy

3 Tips on How to Create Mobile Ads That Do Not Annoy

There’s literally nothing that could annoy a smartphone user more than an add, suddenly appearing on the screen during a quick search on the web or during a particularly interesting game. On one hand – there is no much difference between annoyance from mobile advertising and desktop advertising strategies. On the other hand – it’s harder to throw the desktop against the wall, when feeling overwhelmed with negative emotions. So for those of the entrepreneurs and marketers who decided to broaden their target audience through mobile users and don’t want to lose their customers due to unwise advertising and shattered screens, there are three crucial tips to follow.

Tip #1: Choose Time

Ads are used in order to inform and attract the customer – and at some point of time not even the most qualitative and visually correct ad will seem attractive. You don’t simply hit your customers with ads whenever there is an opportunity. You need to discover the moments when the user will be emotionally ready to get your message – and, if it is possible, you also need to find a way to reward him or her for paying attention to what you offer.

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What Do You Need to Create Your Own Website

What Do You Need to Create Your Own Website

There are many reasons to start a website. As a hobby. To promote your business. To gather like-minded people for this or that project – possibilities are endless.

But although starting a website today is much, much easier than, say, fifteen years ago, there are still things to know and to have before you set about. Here’s what you will need.

1. Domain Name

First, you should think of a domain name for your website. Make sure you understand what it means, however, as newcomers in this field are often confused – having a domain name doesn’t mean that you have a site or space for a site. It is nothing more than a name, similarly to brand or company name in the physical world. When you register your company, it doesn’t mean that you get an office to go with it, right?

To get a domain name, you have to register it and pay an annual fee to a registrar. And if you thought of a brilliant name, better check if it is already occupied.

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Everything you didn’t know about Internet of Things

Everything you didn’t know about Internet of Things

What do you know about Internet of Things (IoT) – the M2M network, which connects all kinds of mechanisms and technologies into a single data field? In our infographics we gathered and analyzed the most recent data in order to explore the concept of IoT, as well as its main features and solutions. Check this infographics out and learn more about the IoT’s potential growth, its division by business sectors and the ways famous brands use it for their profit and development.

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3 Newest Techniques in White-Hat Linkbuilding

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Linkbuilding is a cornerstone of SEO. If you miss the newest tools, used by your competitors, all of your efforts to build a decent SEO campaign are destined to be in vain. This research will inform you of the latest white-hat linkbuilding techniques, their advantages and disadvantages and the tools you will need to perform them. One has to keep up with the trends.

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Why Latin America Is Getting More and More Attractive for Business

Why Latin America Is Getting More and More Attractive for Business

For the last couple of decades, Asian countries like China, Singapore, South Korea and others have often been used as examples of economies developing at breakneck speed and excellent places for investment. But today it seems that they are starting to lose momentum: China, one of the largest economies in the world, no longer shows the same growth as in the past years, and other Asian countries follow suit; and we all know about the Eurozone crisis.

In this situation Latin America turns into a new rising star of international investments: such countries as Chile, Mexico and Brazil are showing excellent results and are not likely to slow down. So here are just a few reasons why it is a good time to invest in them.

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Marketing, Design and Development – Three Pillars of Any Project

Marketing, Design and Development – Three Pillars of Any Project

The secret of staying successful in modern business environment is integrated approach – that is, one is supposed to treat the business enterprise as a single entity rather than a collection of loosely connected systems. The times when marketing team existed in complete isolation from design and development subdivision belong to the past – if you want to keep your business afloat, you have to keep all three in close contact with each other, so as to ensure constant interchange of ideas and immediate feedback.

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Why Guest-Posting Is Becoming a Leading Trend in 2015 Marketing Strategy

Why Guest-Posting Is Becoming a Leading Trend in 2015 Marketing Strategy

It is a year since Matt Cutts, the head of Google’s Webspam team, made an announcement that left many a SEO specialist shaken: if you are using guest posting, don’t. It is a thing of the past. It won’t do you any good anymore.

Later he edited this blogpost, stating that he didn’t mean to say that guest posting was useless in its entirety; only that it is no longer useful for SEO purposes. Which means that guest posting is far from dead – on the contrary, it is going to play a major role in 2015 marketing. Here is why.

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